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YouTube will demonetize educational videos just because advertisers don't like them

Popular history YouTuber M. Laser History has revealed that YouTube representatives essentially confirmed the platform will demonetize, age-restrict, or even delete educational videos if they're deemed too "spicy" for advertisers, regardless of whether the content actually violates any community guidelines.

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Lars Becker · /terminally online · 5 hours ago · 2 mins reading time

M. Laser explained that he recently had a meeting with YouTube representatives, describing the exchange as "mostly useless" with answers delivered in a "very diplomatic way."

However, one key takeaway stood out. After complaining about a recent video covering sexuality in ancient Rome being demonetized and age-restricted, the creator was told something that should concern every educational channel on the platform.

"Not good for their brand"

According to M. Laser, the YouTube representative acknowledged that while their advertiser-friendly guidelines do include exceptions for educational content covering violence, nudity, and controversial topics, the platform "always reserves the right" to override those exceptions. If a reviewer feels the video is "not good for their brand or their advertisers," it can be demonetized, restricted, or removed, no matter how educational it is.

"Basically, if a YouTube reviewer thinks the video is too 'spicy' for them or their advertisers, they are allowed to demonetize, age restrict, or even delete it despite technically, according to the guidelines, it should be fine," M. Laser wrote.

The creator went on to say that while this isn't exactly a surprise given YouTube's track record with aggressive demonetization, hearing it directly from a representative feels like an admission that the platform's image and advertiser relationships take priority over creator content.

Political and cultural shifts could make things worse

M. Laser also raised concerns about the broader implications, suggesting that shifting political and cultural trends in the US could further influence what YouTube and its advertisers consider "controversial," potentially putting even more educational creators in the crosshairs.

It's a frustrating reality for history and education-focused creators who technically play by the rules but still find themselves punished for covering topics that have been part of human civilization for thousands of years.